GUESS? INDIA PRIVATE LIMITED
General Terms and Conditions of Sale
Our Privacy Policy was last updated in January 2025.
You are reading this Privacy Policy because you are visiting one of Our Pages and/or one of Our Stores , or because you have completed one of Our Forms (for example, account opening form, etc.).
This Privacy Policy describes our policies and procedures on the collection, use and disclosure of Your information when You are visiting one of Our Pages and/or one of Our Stores , or because you have completed one of Our Forms (for example, account opening form, etc.) and tells You about Your privacy rights and how the law protects You. This Privacy Policy will help you better understand how we process your data, for what purposes and how you can control your information.
We use Your Personal data to provide and improve the Service. By using the website, visiting one of Our Pages and/or one of Our Stores, or because by completing one of Our Forms (for example, account opening form, etc.), You agree and give your consent to the collection and use of information in accordance with this Privacy Policy.
You can provide your free, specific, informed, unconditional and unambiguous consent to us for collecting, processing, using and disclosing your personal data by clicking 'Accept' on our Privacy Policy, and we will keep track of it.
You can manage your permissions by clicking our Settings.
The words of which the initial letter is capitalized have meanings defined under the following conditions. The following definitions shall have the same meaning regardless of whether they appear in singular or in plural.
For the purposes of this Privacy Policy:
You can obtain further information by writing to customercare.india@guess.eu
Who are we?
We are GUESS? India Private Limited a registered company duly incorporated as per the provisions of Company Law in India and is having its registered office at Office No. 972, Level 9, Spaze I-Tech Park, A1 Tower, Sector 49, Sohna Road, Gurugram, Haryana, India - 122018. (“Guess”, “we”, or “our”) and, for the purposes described in this Privacy Policy, we are the Data Fiduciary of your Personal Data.
We may collect data from Our Pages, when you visit one of Our Stores, and/or when you fill out one of Our Forms. The data collected and the purposes of the corresponding processing depend on how you interact with us and how you adjust the settings of your Browser and the Device you use.
While using Our Service, We may ask You to provide Us with certain personally identifiable information that can be used to contact or identify You. Personally identifiable information may include, but is not limited to:
Third Party Data
If you provide us with third party data (e.g. name, email address, mobile number, postal addresses or third party payment data for a gift), you will be held responsible for sharing this information with us. You must be legally entitled to share it (i.e. authorized by the third party to share their information or for any other legitimate reason). You must fully indemnify us in the event of any complaint, claim or claim for compensation for damages that may arise from the processing of third party Personal Data in violation of applicable personal data protection law.
Usage Data
Usage Data is collected automatically when using the Service.
Data collected by the Browser and Device
When you use Our Pages, website, social media we collect information about the Browser and Device you are using. This information includes your:
Some of this information is collected using Cookies, SDKs and Other Tracking Technologies that reside on your Browser or Device. This helps us, for example, to avoid malfunctions when providing the Services and allows us to provide you with Content that may be of interest to you. You can find the full list of Cookies and SDKs we use here.
When You access the Service by or through a mobile device, We may collect certain information automatically, including, but not limited to, the type of mobile device You use, Your mobile device unique ID, the IP address of Your mobile device, Your mobile operating system, the type of mobile Internet browser You use, unique device identifiers and other diagnostic data.
We may also collect information that Your browser sends whenever You visit our Service or when You access the Service by or through a mobile device.
Data deduced from your activity
We collect information based on your online and offline interactions with our Services in order to improve them and identify Content that may be of interest to you. This is the case, for example, when a particular product interests you and you place it in your shopping cart, when you click on a specific section of Our Pages, or when you fill out Our Forms. In such cases, we will endeavor to provide you with relevant content.
In other cases, such as when you contact us by email, post, phone, chat or otherwise, about our products or request other information, we will collect and maintain a record of your contact information, your communications and our responses. If you contact us by phone, we will provide you with further information during the call.
Information about your location
We process information about your location to enable you to view Our Stores located near you, and to provide you with Content that may be of interest to you. Your location may be determined by manually entering an address, city or postal code, or by checking your IP Address.
Your location is determined, with varying degrees of accuracy, depending on whether it is collected from the Browser or the Device (e.g., IP address, device language, or user-selected language) and the privacy settings you have set. We make every effort to ensure that information about your location is not used to infer your Sensitive Data.
You can limit the collection of your location information by changing your Browser or Device settings as described in the “How can you control your data and manage your choices?” section below.
How we collect your data?
There are two ways in which we collect data:
We collect data directly from you during your communication with us regarding our services such as technical support threads. This is the data that you provide to us.
In addition to the data that you provide, we also use third-party tools to facilitate, operate, and manage our website. These tools use cookies and other tracking technologies. However, the third-party tools that we use will only insert cookies and other tracking technologies with your explicit consent. You can provide your consent by clicking 'Accept' on our Privacy Policy, and we will keep track of it.
You can manage your permissions by clicking our Settings.
We use Cookies and similar tracking technologies to track the activity on Our Service and store certain information. Tracking technologies used are beacons, tags, and scripts to collect and track information and to improve and analyze Our Service. The technologies We use may include:
Cookies can be "Persistent" or "Session" Cookies. Persistent Cookies remain on Your personal computer or mobile device when You go offline, while Session Cookies are deleted as soon as You close Your web browser.
We use both Session and Persistent Cookies for the purposes set out below:
Type: Session Cookies Administered by Us
Purpose: These Cookies are essential to provide You with services available through the Website and to enable You to use some of its features. They help to authenticate users and prevent fraudulent use of user accounts. Without these Cookies, the services that You have asked for cannot be provided, and We only use these Cookies to provide You with those services.
Type: Persistent Cookies Administered by Us
Purpose: These Cookies identify if users have accepted the use of cookies on the Website.
Type: Persistent Cookies Administered by Us
Purpose: These Cookies allow us to remember choices You make when You use the Website, such as remembering your login details or language preference. The purpose of these Cookies is to provide You with a more personal experience and to avoid You having to re-enter your preferences every time You use the Website.
Type: Persistent Cookies Administered by: Third-Parties
Purpose: These Cookies are used to track information about traffic to the Website and how users use the Website. The information gathered via these Cookies may directly or indirectly identify you as an individual visitor. This is because the information collected is typically linked to a pseudonymous identifier associated with the device you use to access the Website. We may also use these Cookies to test new pages, features or new functionality of the Website to see how our users react to them.
For more information about the cookies we use and your choices regarding cookies, please visit our Cookies Policy or the Cookies section of our Privacy Policy.
Data collected by third party business partners
We may ask third-party business partners (e.g. social media, co-branding companies, etc.) to send or display our advertisements to their users based on certain criteria/interests. These so-called micro-targeting and/or retargeting activities generally do not lead to the direct collection of Personal Data by us. However, they generally allow us to obtain Aggregated Information on the effectiveness of these advertisements or lead to the registration of new users or new followers.
Data collected from public or publicly accessible sources
We may collect or enrich your Personal Data with information obtained from third parties and from public sources accessible within the limits of the law applicable to us. These sources may be data brokers, public registers, online newspapers, lists or public directories. Please note that a prior check is always carried out on the possibility of using this information, in accordance with the best practices established by the competent Supervisory Authorities to which we are subject.
The Company may use Your Personal Data for the following purposes:
This processing is based on the performance of a contractual obligation or pre-contractual measures taken at your request. If you do not provide your Data, we may not be able to provide you with our Services.
We may share/use Your personal information in the following situations:
We may also use Your Data for following purposes:
Content that may interest you:
The personalization of our Services and the provision of Content that may be of interest to you may be more or less precise depending on the consent(s) you have given, which you may or may not decide to provide through:
With your explicit consent, you may receive personalized notifications on your Device about Guess products and business news (so-called “web push notifications”). We use technologies similar to Cookies to deliver these notifications, which store information locally on your Device.
If you do not wish to receive personalized Services, web push notifications or Content that may be of interest to you, you can change your preferences as explained in the “How can you control your data and manage your choices?” section below. There will be no consequences in this regard if you do not provide your Data or consent.
In other cases, we may rely on our legitimate interest to personalize our communications and Services in a way that limits their impact. This is the case, for example, when we know that you are not interested in certain products based on your purchase history or to remind you that you have not completed your shopping cart.
We process your Data, in particular your contact details, to offer you commercial initiatives and Content that may be of interest to you on social media platforms or through Programmatic Advertising platforms, only to the extent that you have authorized us to load them on these platforms.
This processing is based on your prior consent. When we target you on these platforms, we act as Joint Data Controller with the provider of the relevant platform. Specific information and agreements will be put in place with the platform provider before any communication is sent to you.
We use your Data and Aggregated Information to measure the performance of our Services and to create new ones. This may be done, for example, by analyzing your interactions with Our Pages, your purchase history and/or promotional communications (if you choose).
We use the contact information you provide us, the Data inferred from your activities, the Information about your location and the Data collected by the Browser and the Device, also profiling you based on the information you provide directly (for example, your delivery address, your gender) or on your online and offline interactions with Guess (for example, your shopping preferences), to send you personalized communications about our products and the Services we offer, our newsletter, information about our initiatives and/or to ask you to participate in our surveys. In some cases, the communications may include promotions of products or services of selected co-branding companies (without sharing your Data with them).
If you have already purchased one of our products, we may send you targeted promotional communications for products in a similar category or price range. When you add a product to your cart without completing its purchase, we may send you an email communication to remind you to complete your purchase. These processing activities are based on our legitimate interest in sending promotions relating to similar products by email in connection with the sale of a product (so-called soft opt-in).
In other cases, no communication will be sent to you without your prior consent, which you can give by checking the boxes provided for this purpose. If you do not provide your Data, do not give your consent or object to this processing, you will not receive any promotional communications.
We may use your Data to detect, respond to, and prevent fraudulent and illegal behavior or fraudulent and illegal activities that may compromise the security of our Services. This may be the case when you use Our Pages in a manner other than as authorized. This purpose also includes audits and assessments of our business operations, security controls, financial controls, records and information management program, and audits and assessments relating to our general business administration, accounting, recordkeeping, and legal functions.
The Company will retain Your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use Your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.
The Company will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of Our Service, or We are legally obligated to retain this data for longer time periods.
The Data will only be kept for the period strictly necessary for the execution of the purposes for which they were processed. In particular:
Once the relevant retention period/criterion has expired, your Data is deleted in accordance with Guess' retention policy.
You can request more information about our data retention criteria and policy by writing to the following address: support.india@guess.eu.
We disclose your Data to the following list of persons/entities (“Recipients”):
Your information, including Personal Data, is processed at the Company's operating offices and in any other places where the parties involved in the processing are located. It means that this information may be transferred to — and maintained on — computers located outside of Your state, province, country or other governmental jurisdiction where the data protection laws may differ than those from Your jurisdiction.
Your consent to this Privacy Policy followed by Your submission of such information represents Your agreement to that transfer.
The Company will take all steps reasonably necessary to ensure that Your data is treated securely and in accordance with this Privacy Policy and no transfer of Your Personal Data will take place to an organization or a country unless there are adequate controls in place including the security of Your data and other personal information.
What are your rights as the owner of personal information?
You have the following data protection rights:
Right to access your information about personal data:
You have the right to obtain your personal data, upon making a request with us: The personal data which you can obtain, for example:
However, nothing stated above shall apply in respect of the sharing of any personal data by us with any other Data Fiduciary authorized by law to obtain such personal data, where such sharing is pursuant to a request made in writing by such other Data Fiduciary for the purpose of prevention or detection or investigation of offences or cyber incidents, or for prosecution or punishment of offences.
Right to update or correction and erasure of personal data:
You have the right to correction, completion, updating and erasure of your personal data for the processing of which you have previously given consent, including the consent given with the privacy policy.
We shall, upon receiving a request for correction, completion or updating from you:
You can make a request for erasure of your personal data and upon receipt of such a request, We shall erase your personal data unless retention of the same is necessary for the specified purpose or for compliance with any law for the time being in force.
Right of grievance redressal
You shall have the right to have readily available means of grievance redressal provided by Us in respect of any of our act or omission regarding the performance of its obligation in relation to Your personal data or the exercise of your rights.
We shall respond to your grievance within the prescribed period of 1 month. You shall first exhaust your opportunity of redressing your grievance with Us before approaching the Board.
Please find below the details of the grievance officer:
Designation: Grievance officer
E-mail id: support.india@guess.eu
Phone number: 18002125667
Address: GUESS? India Private Limited, 972, 9th Floor, C/o Regus, Tower A, Spaze I Tech Park, Sohna Road, Sector 49, Gurugram - 122018
Right to Nominate
You shall have the right to nominate any other individual who shall in the event of your death or incapacity to exercise your rights.
Incapacity means inability to exercise your rights under the provisions of law in force due to unsoundness of mind or infirmity of body.
You may exercise any of the rights listed above with respect to:
Main browsers:
You may also withdraw your consent to receiving notifications directly from the communications you receive by following the instructions below:
Desktop: Right click on the notification > turn off guess.in notifications
Mobile: Go to Notification Center > Site Settings > Notifications > Block Guess Notifications
You shall perform following duties:
(a)Comply with the provisions of all applicable laws for the time being in force while exercising under this privacy policy;
(b)To ensure not to impersonate another person while providing your personal data for a specified purpose;
(c)to ensure not to suppress any material information while providing your personal data for any document, unique identifier, proof of identity or proof of address issued by the State or any of its instrumentalities;
(d)To ensure not to register a false or frivolous grievance or complaint with a Data Fiduciary or the Board; and
(e)To furnish only such information as is verifiably authentic, while exercising the right to correction or erasure.
The security of Your Personal Data is important to Us, but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While We strive to use commercially acceptable means to protect Your Personal Data, We cannot guarantee its absolute security.
Our Service does not address anyone under the age of 13. We do not knowingly collect personally identifiable information from anyone under the age of 13. If You are a parent or guardian and You are aware that Your child has provided Us with Personal Data, please contact Us. If We become aware that We have collected Personal Data from anyone under the age of 13 without verification of parental consent, We take steps to remove that information from Our servers.
If We need to rely on consent as a legal basis for processing Your information and Your country requires consent from a parent, We may require Your parent's consent before We collect and use that information.
Our Service may contain links to other websites that are not operated by Us. If You click on a third party link, You will be directed to that third party's site. We strongly advise You to review the Privacy Policy of every site You visit.
We have no control over and assume no responsibility for the content, privacy policies or practices of any third party sites or services.
This Privacy Policy explains and covers the processing operations that we carry out as Data Fiduciary.
The Privacy Policy does not cover processing carried out by parties other than Guess and, in particular, does not cover:
In relation to these situations, we assume no responsibility for the processing of your Data that is not covered by this Privacy Policy.
We may update Our Privacy Policy from time to time. We will notify You of any changes by posting the new Privacy Policy on this page.
We will let You know via email and/or a prominent notice on Our Service, prior to the change becoming effective and update the "Last updated" date at the top of this Privacy Policy.
You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.
If you have any questions about this Privacy Policy, You can contact us: